You stock wines from all over the globe, for all occasions, complementing all types of foods, at all different price-points. That variety is a wonderful customer benefit. But for some customers, that very wealth of choice can all be… a bit overwhelming. And you can’t always be there to help them through the selection process. That’s where WineConnect comes in. WineConnect makes wine buying fun and involving rather than intimidating.
5 Ways WineConnect Benefits Your Customers:
+ 1. WineConnect makes it easy to pick the right wine.
- At a touch of the screen, your customers see:
- ratings, food-wine pairings, wine-maker's notes and your own comments.
- at-a-glance wine comparisons.
- only wines you stock and every wine you stock – it links directly to your inventory.
- Or customers can scan any bottle off your shelves for its complete profile.
+ 2. WineConnect is there whenever your customers need it.
- When you’re not there to advise your customers, WineConnect is.
- WineConnect is always available – from your in-store kiosk, or from your web site.
- Customers reluctant to talk with salespeople can still get their questions answered.
+ 3. WineConnect looks at wine from each customer’s point of view.
- Search by price, region, vintage or varietal.
- Search for wines that complement foods or seasonings.
- Search for wines based on past purchases and preferences.
+ 4. WineConnect connects with all your customers.
- Your novice wine buyers get...
- quick answers to basic questions.
- expert ratings they can rely on.
- food-wine pairings.
- your current sales and specials.
- Your experienced customers have...
- a personal wine journal.
- detailed vintner and varietal information.
- wine recommendations based on their personal tastes.
- reviews by wine experts and your own staff.
+ 5. WineConnect turns novices into experienced wine buyers…and loyal customers.
- The more they use WineConnect, the more your customers learn about wine.
- As they gain knowledge, they gain loyalty to your services and selection.
- And they learn about all your wine sales, special events, promotions, and tastings.
|
