| Think of it as the Swiss Army Knife of sales and marketing tools. WineConnect helps your newest customers easily find the “right” wines every time… gives your most discerning customers a convenient way to deepen their wine knowledge... frees your staff by improving operational efficiencies… and helps you notify customers of sales and events and identify customer trends and preferences. The result: increased wine sales and decreased operational costs. Which makes WineConnect …a pretty handy tool to have around.
5 Ways WineConnect Benefits You:
+ 1. WineConnect helps you build customer loyalty.
- Even wine novices can easily select wines with confidence — increasing their confidence in your store’s range of selections.
- The more customers use WineConnect to learn about your wines and their own tastes, the more comfortable they become with buying wines from you.
- Customers can create personal wine journals with information on their purchases, engaging them in wine-buying and connecting them more directly to your store.
- WineConnect’s wealth of information will satisfy your most dedicated wine buyers – from pricing, food pairings and expert ratings, to regional, vintner and vintage distinctions.
+ 2. WineConnect helps you increase wine sales.
- Customersare more likely to find the “right” wine each time they enter your store.
- Customers always find a wine they can buy now. WineConnect lists only wines in your current inventory, and always displays at least one wine for each search.
- WineConnect encourages customers to try new wines and purchase multiple bottles through at-a-glance comparisons of similar wines.
+ 3. WineConnect helps you operate more efficiently.
- The WineConnect system automatically prepares shelf talkers and tasting note cards, substantially reducing staff time.
- Customers can and will answer many of their own questions with WineConnect, freeing your staff to focus on closing sales.
- WineConnect is seamlessly integrated with your inventory and POS systems, so data only has to be entered once. WineConnect is just an extension of your normal workflow.
+ 4. WineConnect helps you connect with your customers.
- WineConnect is an ideal way to announce upcoming wine sales, special events, promotions, and wine tastings.
- WineConnect is there for your customers in your store and in their homes, via the web. You can even send email announcements to your registered customers.
+ 5. WineConnect helps you know your customers.
- Use WineConnect reports on your customers’ buying trends to more effectively manage your business, anticipate demand, and respond to your customers’ needs.
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